Web 2.0 has been out for quite a while and is a new way for people of using the internet and interacting with it on a daily basis. It has many benefits because it allows people to publish their work (e.g. my own blog), easily connect with other people, share information and exchange data.
Before Web 2.0 we could basically go to the internet and read or retrieve information without the possibility to interact with the web site. With Web 2.0, users have the possibility to give feedback on websites, express their likes/dislikes, share the page with friends and family members on Facebook, or send a tweet and let everyone know what comes into their mind.
There are many websites (Facebook, Youtube, Twitter, Flickr, Google Plus, LinkedIn, Tumblr, Slideshare, Blogspot, WordPress, Empire Avenue) to be considered the pushers and marketers of Web 2.0 content. More and more people are waiting to be listened to or read, but there is also a large portion who want to read and listen to other people and brands that generate valuable content for them. Fortunately, people want more information than ever before, and technology enables the creation and distribution of that content in a very fast and efficient manner.
Web 2.0 builds on the Internet technologies which were in use since the inception of internet and WWW but lots of improvements (speed increase through Next Generation Internet, roll out of IPv6 replacing IPv4) had to be made to make sure that the new internet can serve the ever-growing amount of people who discover the internet to be part of their daily life.
Web 2.0 has the power to give people the freedom allowing them to express what they think and feel. It has a great social impact and influence and is very often feared by governments because it can be overnight the starting point of a revolution and overturn governments in a very short period of time. Blogs have added to the radical change that is helping Web 1.0 (“the mostly read-only web”) to morph into Web 2.0 (“the wildly read-write web”). Now people not only want to obtain information, they also want to be part of the creation of that information.
People are already talking about the next generation which is Web 3.0 (“the portable personal web”) with a variety of different definitions what it actually is but with important features such as Semantic Web (“the meaning of data”) and personalization. Eventually computers will generate new information rather than human beings.